Everything ReelEats does, day one.
What the app does the moment you paste a link — no setup, no food diary.
Paste a link, get the whole recipe.
Share any TikTok or Instagram recipe video to ReelEats. It extracts the full ingredient list with quantities, scales to your servings, and keeps the original reel one tap away.
- ✓Full ingredient list with quantities
- ✓Servings scale everything automatically
- ✓Original video attached, always
Every recipe, already macro'd.
Calories and macros — pulled from the reel, automatically. Per-serving calories, protein, carbs and fat on every recipe, with full nutrition one tap deeper.
Make any recipe fit your diet.
Veg, pescatarian, leaner or bulk — in one tap. ReelEats swaps the ingredients (meat → firm tofu, meat stock → veg stock) and recalculates the macros live, right down to the shopping list.
Cook what's already home.
Tell it what you've got — get recipes you can make tonight, no extra shop. Your saved recipes rank by how much you already have, and the app tells you exactly what's missing.
Macros, minus the food diary.
Every recipe is already macro'd, so logging a meal is one tap. Your dashboard tracks the day's calories, protein, carbs and fat against your goals — by day or by week.
Send it straight to Woolworths.
Connect Woolworths Click & Collect and your recipe becomes a real basket — every ingredient matched to a product, with an estimated total before you commit. Tick off what you already have at home, add extra items, and send.
- ✓Ingredients matched to supermarket products
- ✓Estimated total up front — confirm on the Woolworths site
- ✓Combine recipes and extra items in one shop
Set it once, every recipe adjusts.
Pick a default diet — vegetarian, vegan, pescatarian, dairy-free or gluten-free — and every new recipe auto-adjusts to it. Add your allergies and ReelEats flags recipes and ingredients that may contain them, with substitutes one tap away.
Allergen warnings are a heads-up, not a guarantee — always check the product label.
Targets that fit you, trends that keep you honest.
Lose, maintain or gain — enter your details and ReelEats calculates your daily calories and macros, tunable to the gram. The week view shows your average intake, macro split and streaks. Encouraging, never scolding.
Plus the small stuff that adds up.
Write your own
Add recipes by hand — cover photo, ingredients, method — and they get macros too.
Raw or cooked weight
Weighed your rice raw or cooked? Tell it which and get the right macros for that portion.
Ingredient substitutes
Swap ham for tofu, tempeh or mushrooms — your basket updates to match.
Step-by-step method
The full method is extracted from the reel, numbered and ready to cook from.
Serving scaling
Cooking for 1 or 6 — quantities and macros scale together.
Saved recipes
Every reel you save lives in your library, ready to cook or log any time.
Revisit the reel
The original video stays attached so you can cook along with the creator.
Allergen flags
Recipes and ingredients that may contain your allergens get flagged up front.
All of this is free at launch.
Join the waitlist and be first in.